Dollar General Corporation· DG

🇺🇸 US · LargeSP500NYSE

Consumer Defensive Discount Stores Website

Price: $127.87
Day: -4.01%
Mkt Cap: $28.21B
52W Range: $95.11 – $158.23
Volume: 2.53M
Beta: 0.23

D55D FrameworkQuarterly Data

Holdings Analysis

Insider activity, institutional flows, and fund ownership.

Smart Money: 2.9 / 5 (Neutral), from 3 of 3 components
Institutions Q2 2026: 1,189 institutions hold; 539 added, 429 reduced
Insiders Q3 2026: no purchases, 1 sale ($732.6K)

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Dollar General Corporation

DG|Consumer Defensive|Discount Stores

Current price: $128

Smart Money

Dimension 5 of 5

Insider selling pace · Q3 2026

N/A

insufficient history to compare

Seller breadth · Q3 2026

1 seller

vs 4.5 avg per quarter

Institutional net breadth · Q2 2026

+87

661 adding vs 574 reducing

Institutional ownership · Q2 2026

98.4%

1,189 institutions

Insider Selling Pace

Each quarter's selling vs this stock's own trailing 6-quarter average

Light <0.5xRoutineElevated >1.5xHeavy >3xBuying

Institutional Positions

Institutions adding above the line, reducing below, net as a line

NewIncreasedReducedClosedNet

Largest Institutional Holders, Q2 2026

By reported market value, and how each moved in the quarter

Holder

Change

BLACKROCK, INC.

23.0M

-9.6%

VANGUARD CAPITAL MANAGEMENT LLC

14.4M

+0.5%

VANGUARD PORTFOLIO MANAGEMENT LLC

11.5M

+5.3%

STATE STREET CORP

10.7M

-4.2%

PZENA INVESTMENT MANAGEMENT LLC

10.2M

+48.0%

GEODE CAPITAL MANAGEMENT, LLC

5.9M

+1.4%

ETF & Fund Activity, Q2 2026

How the covering funds split between buying, holding and selling

123

304

127

123 buying304 unchanged127 selling

554 funds held DG in Q2 2026, holding 105.8M shares between them, down 1.8% on the quarter.

Largest fund holders

Gateway Trust18.9K sh

Northern Lights Fund Trust6.4K sh

Advisor Managed Portfolios5.5K sh

Notable Insider Transactions, Q3 2026

Largest open-market purchases and sales by value in the last eight quarters

Sale · Dec 11

Wenkoff Carman R

$2.5M

Sale · Dec 10

Herrmann Tracey N

$1.6M

Sale · Dec 19

Wheeler Bryan D

$1.3M

Insider transactions from SEC Form 4 filings; institutional holdings from quarterly 13F filings, which are reported with a lag and can overlap between filers. 13F: quarterly institutional holdings report · ETF: Exchange-Traded Fund

See the complete picture

The full 5D Framework: Business Quality · Peer Comparison · Valuation · Analyst Sentiment · Smart Money

Explore DG on stockoscope.com→

Generated September 11, 2026

For educational purposes only. Not financial advice. Data may be delayed or incomplete.

Smart Money Sentiment

DG Smart Money Sentiment Score

A weighted 1-5 sentiment score across three smart money signals.

Smart Money

2.9/5

Neutral

Weighted across 3 components

Component Breakdown (3 of 3 available)

Insider Activity

40% weight

-6

Institutional Flow

50% weight

-6

Fund Flow

10% weight

Overall Smart Money sentiment of 2.9/5 (Neutral) based on a weighted combination of 3 components. Insider activity uses a relative-baseline comparison against the stock's own history; institutional flow tracks position momentum and 13F share changes; fund flow measures ETF / mutual-fund buying vs selling. Higher scores indicate stronger bullish sentiment from professional investors.Last updated September 10, 2026.

Insider Trading Activity

Insider trading analysis comparing the latest quarter against the stock's own historical baseline.

Insider Selling Pace for DG

Each quarter's selling vs the stock's own trailing 6-quarter average; 1.0x is typical for this stock. Green triangles mark quarters with insider buying.

Neutral

Routine insider selling in Q3 2026

1 sale totaling $732.6K (5.6K shares)

Limited history to compare against

Buying seen in 5 of 15 quarters

N/A

Selling pace

insufficient history to compare

0.65%

Stake sold

of active insiders' holdings

1 seller

Seller breadth

in Q3 2026

Q3 2024

Last insider purchase

buying in 5 of 16 quarters

Notable Recent Transactions, DG

Top 8 highest-value insider trades from the last 8 quarters

Wenkoff Carman R

EVP & Chief Information Ofc

Sell

19,166 shares at $132.01

≈30.7% of their stake at the time

Dec 11, 2025$2.53M

Herrmann Tracey N

EVP, Store Operations

Sell

12,583 shares at $125.07

≈28.9% of their stake at the time

Dec 10, 2025$1.57M

Wheeler Bryan D

EVP & Chief Merchandising Ofc

Sell

9,776 shares at $135.32

≈30.5% of their stake at the time

Dec 19, 2025$1.32M

TAYLOR RHONDA

General Counsel

Sell

7,500 shares at $134.89

≈9.3% of their stake at the time

Dec 16, 2025$1.01M

REARDON KATHLEEN A

EVP & Chief People Officer

Sell

5,578 shares at $131.33

≈8.4% of their stake at the time

Sep 3, 2026$732.55K

Herrmann Tracey N

EVP, Store Operations

Sell

4,850 shares at $131.39

≈15.7% of their stake at the time

Dec 11, 2025$637.22K

REARDON KATHLEEN A

EVP & Chief People Officer

Sell

4,395 shares at $126.97

≈10.6% of their stake at the time

Dec 8, 2025$558.03K

REARDON KATHLEEN A

EVP & Chief People Officer

Sell

3,588 shares at $111.56

≈7.9% of their stake at the time

Jun 12, 2025$400.26K

Institutional Ownership Analysis

Institutional ownership analysis with position momentum, 13F share flow, and ownership percentage trends.

Institutional Positions for DG

Institutions adding (new + increased) above zero, reducing (reduced + closed) below, net as a line

New Increased Reduced Closed Net (adding − reducing)

Neutral

Mixed institutional activity in Q2 2026

98.4% institutional ownership

Balanced activity: 661 adding vs 574 reducing

13F share count essentially flat

Momentum weakening from prior quarter

+87

Net breadth

661 adding vs 574 reducing

Balanced

1.15

Add / reduce ratio

in Q2 2026

-23

New − closed

122 initiated, 145 exited

7 of 10

Top holders adding

largest holders that added

Position Changes

Q2 2026: how are institutions adjusting their positions?

+661 growing-574 shrinkingNet: +87

122

539

429

145

New (122)

Increased (539)

Reduced (429)

Closed (145)

Top Institutional Holders, DG

Largest 8 institutional positions by ownership percentage as of Q2 2026

BLACKROCK, INC.

23.0M

$2.6B

Ownership

10.41%

-9.6%

VANGUARD CAPITAL MANAGEMENT LLC

14.4M

$1.7B

Ownership

6.52%

+0.5%

VANGUARD PORTFOLIO MANAGEMENT LLC

11.5M

$1.3B

Ownership

5.23%

+5.3%

STATE STREET CORP

10.7M

$1.2B

Ownership

4.86%

-4.2%

PZENA INVESTMENT MANAGEMENT LLC

10.2M

$1.2B

Ownership

4.63%

+48.0%

GEODE CAPITAL MANAGEMENT, LLC

5.9M

$680.3M

Ownership

2.69%

+1.4%

INVESCO LTD.

4.6M

$525.0M

Ownership

2.07%

+66.0%

AQR CAPITAL MANAGEMENT LLC

4.5M

$514.2M

Ownership

2.05%

-12.4%

ETF and Mutual Fund Holdings

ETF and mutual fund activity breakdown showing buying vs selling funds, top fund holders, and detailed holdings.

Fund Activity

Q2 2026: 554 ETFs and mutual funds reporting

123 buying127 sellingNet: -4

123

304

127

Buying (123)

Unchanged (304)

Selling (127)

In total, funds bought 4.1M shares and sold 6.0M this quarter. Each fund counts once in the bar above, whatever the size of its move.

Neutral

Mixed fund activity in Q2 2026

554 ETFs and mutual funds reporting

123 buying vs 127 selling (balanced)

Top Fund Holders, DG

Largest 8 ETF and mutual fund positions by shares held, each fund's latest filing

Gateway Trust

18.9K

Weight

1.01%

Jun 30, 2026No change

Northern Lights Fund Trust

6.4K

Weight

0.01%

Jul 31, 2026No change

Advisor Managed Portfolios

5.5K

Weight

0.01%

Jun 30, 2026No change

MUTUAL FUND SERIES TRUST

5.5K

Weight

0.00%

Jun 30, 2026Increased

RYDEX SERIES FUNDS

5.4K

Weight

0.18%

Jun 30, 2026Decreased

GUGGENHEIM FUNDS TRUST

5.2K

Weight

0.00%

Jun 30, 2026No change

CLEARWATER INVESTMENT TRUST

5.1K

Weight

0.04%

Jun 30, 2026No change

X-Square Balanced Fund, LLC

5.0K

Weight

1.10%

Jun 30, 2026Increased

Dollar General Corporation· DG

Holdings Analysis

Insider Trading Activity

1.3Transaction History82Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings177Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights

Search stocks

Holdings Analysis

Insider Trading Activity

1.3Transaction History82Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings177Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights