e.l.f. Beauty, Inc.· ELF

🇺🇸 US · MidSP400NYSE

Consumer Defensive Household & Personal Products Website

Price: $96.44
Day: +3.34%
Mkt Cap: $5.68B
52W Range: $48.82 – $147.75
Volume: 1.82M
Beta: 2.39

D55D FrameworkQuarterly Data

Holdings Analysis

Insider activity, institutional flows, and fund ownership.

Smart Money: 2.6 / 5 (Neutral), from 3 of 3 components
Institutions Q2 2026: 473 institutions hold; 218 added, 167 reduced
Insiders Q3 2026: no purchases, 17 sales ($10.0M)

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e.l.f. Beauty, Inc.

ELF|Consumer Defensive|Household & Personal Products

Current price: $96

Smart Money

Dimension 5 of 5

Insider selling pace · Q3 2026

0.8x

quarter in progress, filings still arriving

Seller breadth · Q3 2026

6 sellers

vs 4.0 avg per quarter

Institutional net breadth · Q2 2026

+37

295 adding vs 258 reducing

Institutional ownership · Q2 2026

88.6%

473 institutions

Insider Selling Pace

Each quarter's selling vs this stock's own trailing 6-quarter average

Light <0.5xRoutineElevated >1.5xHeavy >3xBuying

Institutional Positions

Institutions adding above the line, reducing below, net as a line

NewIncreasedReducedClosedNet

Largest Institutional Holders, Q2 2026

By reported market value, and how each moved in the quarter

Holder

Change

BAILLIE GIFFORD & CO

7.0M

-2.1%

BLACKROCK, INC.

5.8M

+4.2%

VANGUARD PORTFOLIO MANAGEMENT LLC

2.8M

+6.2%

VANGUARD CAPITAL MANAGEMENT LLC

2.6M

+1.7%

GOLDMAN SACHS GROUP INC

1.9M

+174.6%

STATE STREET CORP

1.9M

+4.1%

ETF & Fund Activity, Q2 2026

How the covering funds split between buying, holding and selling

206

63 buying206 unchanged66 selling

335 funds held ELF in Q2 2026, holding 28.2M shares between them, down 2.2% on the quarter.

Largest fund holders

SPDR SERIES TRUST401.5K sh

NATIONWIDE MUTUAL FUNDS7.8K sh

GLENMEDE FUND INC6.5K sh

Notable Insider Transactions, Q3 2026

Largest open-market purchases and sales by value in the last eight quarters

Sale · Oct 1

AMIN TARANG

$8.5M

Sale · Oct 1

AMIN TARANG

$8.5M

Sale · Apr 21

AMIN TARANG

$5.2M

Insider transactions from SEC Form 4 filings; institutional holdings from quarterly 13F filings, which are reported with a lag and can overlap between filers. 13F: quarterly institutional holdings report · ETF: Exchange-Traded Fund

See the complete picture

The full 5D Framework: Business Quality · Peer Comparison · Valuation · Analyst Sentiment · Smart Money

Explore ELF on stockoscope.com→

Generated September 20, 2026

For educational purposes only. Not financial advice. Data may be delayed or incomplete.

Smart Money Sentiment

ELF Smart Money Sentiment Score

A weighted 1-5 sentiment score across three smart money signals.

Smart Money

2.6/5

Neutral

Weighted across 3 components

Component Breakdown (3 of 3 available)

Insider Activity

40% weight

Institutional Flow

50% weight

-46

Fund Flow

10% weight

Overall Smart Money sentiment of 2.6/5 (Neutral) based on a weighted combination of 3 components. Insider activity uses a relative-baseline comparison against the stock's own history; institutional flow tracks position momentum and 13F share changes; fund flow measures ETF / mutual-fund buying vs selling. Higher scores indicate stronger bullish sentiment from professional investors.Last updated September 19, 2026.

Insider Trading Activity

Insider trading analysis comparing the latest quarter against the stock's own historical baseline.

Insider Selling Pace for ELF

Each quarter's selling vs the stock's own trailing 6-quarter average; 1.0x is typical for this stock. Green triangles mark quarters with insider buying.

Neutral

Routine insider selling in Q3 2026

17 sales totaling $10.0M (116.2K shares)

Share volume is at a routine pace (0.8x average)

6 different insiders sold this quarter

Buying seen in 1 of 15 quarters

0.8x

Selling pace

quarter in progress, filings still arriving

8.52%

Stake sold

of active insiders' holdings

6 sellers

Seller breadth

vs 4.0 avg per quarter

Q1 2026

Last insider purchase

buying in 1 of 16 quarters

Notable Recent Transactions, ELF

Top 8 highest-value insider trades from the last 8 quarters

AMIN TARANG

CEO

Sell

64,030 shares at $132.41

≈27.1% of their stake at the time

Oct 1, 2025$8.48M

AMIN TARANG

CEO

Sell

64,030 shares at $132.41

≈40.5% of their stake at the time

Oct 1, 2025$8.48M

AMIN TARANG

CEO

Sell

97,915 shares at $53.36

≈35.1% of their stake at the time

Apr 21, 2025$5.22M

AMIN TARANG

CEO

Sell

33,038 shares at $131.86

≈12.3% of their stake at the time

Oct 1, 2025$4.36M

AMIN TARANG

CEO

Sell

33,038 shares at $131.86

≈17.3% of their stake at the time

Oct 1, 2025$4.36M

Milsten Scott

Insider

Sell

30,218 shares at $134.58

≈19.7% of their stake at the time

Sep 10, 2025$4.07M

AMIN TARANG

CEO

Sell

24,533 shares at $115.56

≈11.5% of their stake at the time

Jun 4, 2025$2.84M

Franks Joshua Allen

SVP, Operations

Sell

51,353 shares at $53.36

≈30.9% of their stake at the time

Apr 21, 2025$2.74M

Institutional Ownership Analysis

Institutional ownership analysis with position momentum, 13F share flow, and ownership percentage trends.

Institutional Positions for ELF

Institutions adding (new + increased) above zero, reducing (reduced + closed) below, net as a line

New Increased Reduced Closed Net (adding − reducing)

Bearish Signal

Institutions reducing exposure in Q2 2026

88.6% institutional ownership

Balanced activity: 295 adding vs 258 reducing

13F shares decreased by 9.7%, a significant shift

Momentum weakening from prior quarter

+37

Net breadth

295 adding vs 258 reducing

Balanced

1.14

Add / reduce ratio

in Q2 2026

-14

New − closed

77 initiated, 91 exited

7 of 10

Top holders adding

largest holders with a known change

Position Changes

Q2 2026: how are institutions adjusting their positions?

+295 growing-258 shrinkingNet: +37

218

167

New (77)

Increased (218)

Reduced (167)

Closed (91)

Top Institutional Holders, ELF

Largest 8 institutional positions by ownership percentage as of Q2 2026

BAILLIE GIFFORD & CO

7.0M

$521.6M

Ownership

11.92%

-2.1%

BLACKROCK, INC.

5.8M

$428.3M

Ownership

9.79%

+4.2%

VANGUARD PORTFOLIO MANAGEMENT LLC

2.8M

$203.8M

Ownership

4.66%

+6.2%

VANGUARD CAPITAL MANAGEMENT LLC

2.6M

$191.1M

Ownership

4.37%

+1.7%

JPMORGAN CHASE & CO

2.0M

$137.3M

Ownership

3.31%

-12.5%

GOLDMAN SACHS GROUP INC

1.9M

$142.2M

Ownership

3.25%

+174.6%

STATE STREET CORP

1.9M

$138.6M

Ownership

3.17%

+4.1%

ENSIGN PEAK ADVISORS, INC

1.6M

$117.7M

Ownership

2.69%

-16.4%

ETF and Mutual Fund Holdings

ETF and mutual fund activity breakdown showing buying vs selling funds, top fund holders, and detailed holdings.

Fund Activity

Q2 2026: 335 ETFs and mutual funds reporting

63 buying66 sellingNet: -3

206

Buying (63)

Unchanged (206)

Selling (66)

In total, funds bought 1.5M shares and sold 2.1M this quarter. Each fund counts once in the bar above, whatever the size of its move.

Neutral

Mixed fund activity in Q2 2026

335 ETFs and mutual funds reporting

63 buying vs 66 selling (balanced)

Top Fund Holders, ELF

Largest 8 ETF and mutual fund positions by shares held, each fund's latest filing

SPDR SERIES TRUST

401.5K

Weight

1.99%

Jul 31, 2026No change

NATIONWIDE MUTUAL FUNDS

7.8K

Weight

0.00%

Jul 31, 2026Decreased

GLENMEDE FUND INC

6.5K

Weight

0.40%

Jul 31, 2026No change

SA FUNDS INVESTMENT TRUST

4.1K

Weight

0.03%

Jun 30, 2026No change

T. Rowe Price Balanced Fund, Inc.

3.9K

Weight

0.02%

Jun 30, 2026No change

FORUM FUNDS II

3.8K

Weight

3.05%

Jun 30, 2026No change

RYDEX SERIES FUNDS

3.4K

Weight

0.12%

Jun 30, 2026Decreased

VANGUARD TAX-MANAGED FUNDS

3.4K

Weight

0.00%

Jun 30, 2026Decreased

e.l.f. Beauty, Inc.· ELF

Holdings Analysis

Insider Trading Activity

1.3Transaction History500Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings141Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights

Search stocks

Holdings Analysis

Insider Trading Activity

1.3Transaction History500Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings141Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights