United Parks & Resorts Inc.· PRKS

🇺🇸 US · SmallBroad USNYSE

Consumer Cyclical Leisure Website

Price: $33.60
Day: -1.21%
Mkt Cap: $1.58B
52W Range: $28.77 – $55.71
Volume: 724.3K
Beta: 1.14

D55D FrameworkQuarterly Data

Holdings Analysis

Insider activity, institutional flows, and fund ownership.

Smart Money: 2.7 / 5 (Neutral), from 3 of 3 components
Institutions Q2 2026: 243 institutions hold; 111 added, 89 reduced
Insiders Q3 2026: no purchases, 2 sales ($333.8K)

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United Parks & Resorts Inc.

PRKS|Consumer Cyclical|Leisure

Current price: $34

Smart Money

Dimension 5 of 5

Insider selling pace · Q3 2026

1.4x

quarter in progress, filings still arriving

Seller breadth · Q3 2026

2 sellers

vs 1.3 avg per quarter

Institutional net breadth · Q2 2026

+50

174 adding vs 124 reducing

Institutional ownership · Q2 2026

N/A

overlapping 13F filings

Insider Selling Pace

Each quarter's selling vs this stock's own trailing 6-quarter average

Light <0.5xRoutineElevated >1.5xHeavy >3xBuying

Institutional Positions

Institutions adding above the line, reducing below, net as a line

NewIncreasedReducedClosedNet

Largest Institutional Holders, Q2 2026

By reported market value, and how each moved in the quarter

Holder

Change

HILL PATH CAPITAL LP

27.2M

+2.9%

NOMURA HOLDINGS INC

4.5M

+2.8%

BLACKROCK, INC.

3.6M

-9.8%

VOSS CAPITAL, LLC

1.7M

+0.2%

GOLDENTREE ASSET MANAGEMENT LP

1.4M

-32.1%

RIVER ROAD ASSET MANAGEMENT, LLC

1.3M

-34.6%

ETF & Fund Activity, Q2 2026

How the covering funds split between buying, holding and selling

20 buying58 unchanged63 selling

141 funds held PRKS in Q2 2026, holding 9.7M shares between them, down 11.2% on the quarter.

Largest fund holders

SPDR SERIES TRUST364.2K sh

VANGUARD INSTITUTIONAL INDEX FUNDS8.3K sh

NORTHWESTERN MUTUAL SERIES FUND INC7.9K sh

Notable Insider Transactions, Q3 2026

Largest open-market purchases and sales by value in the last eight quarters

Purchase · Nov 18

Mikolaichik James

$1.9M

Sale · Dec 13

Finazzo Christopher L.

$723.1K

Sale · Jun 10

Finazzo Christopher L.

$414.4K

Insider transactions from SEC Form 4 filings; institutional holdings from quarterly 13F filings, which are reported with a lag and can overlap between filers. 13F: quarterly institutional holdings report · ETF: Exchange-Traded Fund

See the complete picture

The full 5D Framework: Business Quality · Peer Comparison · Valuation · Analyst Sentiment · Smart Money

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Generated September 23, 2026

For educational purposes only. Not financial advice. Data may be delayed or incomplete.

Smart Money Sentiment

PRKS Smart Money Sentiment Score

A weighted 1-5 sentiment score across three smart money signals.

Smart Money

2.7/5

Neutral

Weighted across 3 components

Component Breakdown (3 of 3 available)

Insider Activity

40% weight

Institutional Flow

50% weight

-16

Fund Flow

10% weight

-60

Overall Smart Money sentiment of 2.7/5 (Neutral) based on a weighted combination of 3 components. Insider activity uses a relative-baseline comparison against the stock's own history; institutional flow tracks position momentum and 13F share changes; fund flow measures ETF / mutual-fund buying vs selling. Higher scores indicate stronger bullish sentiment from professional investors.Last updated September 22, 2026.

Insider Trading Activity

Insider trading analysis comparing the latest quarter against the stock's own historical baseline.

Insider Selling Pace for PRKS

Each quarter's selling vs the stock's own trailing 6-quarter average; 1.0x is typical for this stock. Green triangles mark quarters with insider buying.

Neutral

Routine insider selling in Q3 2026

2 sales totaling $333.8K (7.8K shares)

Share volume is at a routine pace (1.4x average)

Buying seen in 1 of 15 quarters

1.4x

Selling pace

quarter in progress, filings still arriving

1.67%

Stake sold

of active insiders' holdings

2 sellers

Seller breadth

vs 0.8 avg per quarter

Q4 2024

Last insider purchase

buying in 1 of 16 quarters

Notable Recent Transactions, PRKS

Top 8 highest-value insider trades from the last 8 quarters

Mikolaichik James

Officer

Buy

34,000 shares at $57.29

≈44.6% of their stake after buying

Nov 18, 2024$1.95M

Finazzo Christopher L.

Chief Commercial Officer

Sell

13,000 shares at $55.62

≈8.9% of their stake at the time

Dec 13, 2024$723.06K

Finazzo Christopher L.

Chief Commercial Officer

Sell

9,598 shares at $43.18

≈7.4% of their stake at the time

Jun 10, 2025$414.44K

Surrett Byron

Officer

Sell

7,008 shares at $48.90

≈30.6% of their stake at the time

Mar 10, 2025$342.69K

Surrett Byron

Officer

Sell

7,008 shares at $48.90

≈38.8% of their stake at the time

Mar 10, 2025$342.69K

Finazzo Christopher L.

Chief Commercial Officer

Sell

8,000 shares at $36.76

≈5.8% of their stake at the time

May 22, 2026$294.08K

Finazzo Christopher L.

Chief Commercial Officer

Sell

6,622 shares at $44.20

≈5.1% of their stake at the time

Aug 6, 2026$292.69K

Finazzo Christopher L.

Chief Commercial Officer

Sell

7,200 shares at $35.12

≈4.9% of their stake at the time

Dec 15, 2025$252.86K

Institutional Ownership Analysis

Institutional ownership analysis with position momentum, 13F share flow, and ownership percentage trends.

Institutional Positions for PRKS

Institutions adding (new + increased) above zero, reducing (reduced + closed) below, net as a line

New Increased Reduced Closed Net (adding − reducing)

Neutral

Mixed institutional activity in Q2 2026

13F filings cover more than 100% of shares this quarter (overlapping reports), so ownership and share-flow figures are unreliable

Slight accumulation: 174 adding vs 124 reducing

+50

Net breadth

174 adding vs 124 reducing

Accumulating

1.40

Add / reduce ratio

in Q2 2026

+28

New − closed

63 initiated, 35 exited

5 of 10

Top holders adding

largest holders with a known change

Position Changes

Q2 2026: how are institutions adjusting their positions?

+174 growing-124 shrinkingNet: +50

111

New (63)

Increased (111)

Reduced (89)

Closed (35)

Top Institutional Holders, PRKS

Largest 8 institutional positions by ownership percentage as of Q2 2026

HILL PATH CAPITAL LP

27.2M

$1.3B

Ownership

56.63%

+2.9%

NOMURA HOLDINGS INC

4.5M

$213.4M

Ownership

9.31%

+2.8%

BLACKROCK, INC.

3.6M

$171.6M

Ownership

7.48%

-9.8%

VOSS CAPITAL, LLC

1.7M

$79.7M

Ownership

3.48%

+0.2%

GOLDENTREE ASSET MANAGEMENT LP

1.4M

$64.8M

Ownership

2.83%

-32.1%

RIVER ROAD ASSET MANAGEMENT, LLC

1.3M

$63.2M

Ownership

2.75%

-34.6%

HAWK RIDGE CAPITAL MANAGEMENT LP

1.2M

$56.4M

Ownership

2.46%

-22.3%

UBS GROUP AG

1.2M

$56.4M

Ownership

2.46%

+40.7%

ETF and Mutual Fund Holdings

ETF and mutual fund activity breakdown showing buying vs selling funds, top fund holders, and detailed holdings.

Fund Activity

Q2 2026: 141 ETFs and mutual funds reporting

20 buying63 sellingNet: -43

Buying (20)

Unchanged (58)

Selling (63)

In total, funds bought 221.4K shares and sold 1.3M this quarter. Each fund counts once in the bar above, whatever the size of its move.

Very Bearish

Funds distributing in Q2 2026

141 ETFs and mutual funds reporting

63 funds selling vs 20 buying

Top Fund Holders, PRKS

Largest 8 ETF and mutual fund positions by shares held, each fund's latest filing

SPDR SERIES TRUST

364.2K

Weight

1.80%

Jul 31, 2026No change

VANGUARD INSTITUTIONAL INDEX FUNDS

8.3K

Weight

0.01%

Jun 30, 2026Decreased

NORTHWESTERN MUTUAL SERIES FUND INC

7.9K

Weight

0.00%

Jun 30, 2026Decreased

BNY MELLON INVESTMENT PORTFOLIOS

7.9K

Weight

2.83%

Jun 30, 2026Decreased

STATE STREET INSTITUTIONAL INVESTMENT TRUST

7.8K

Weight

0.01%

Jun 30, 2026Decreased

PACIFIC SELECT FUND

7.6K

Weight

0.00%

Jun 30, 2026Decreased

ETF Series Solutions

7.4K

Weight

23.89%

Jul 31, 2026No change

ALLIANZ VARIABLE INSURANCE PRODUCTS TRUST

6.7K

Weight

0.01%

Jun 30, 2026Decreased

United Parks & Resorts Inc.· PRKS

Holdings Analysis

Insider Trading Activity

1.3Transaction History22Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings117Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights

Search stocks

Holdings Analysis

Insider Trading Activity

1.3Transaction History22Real market purchases and sales onlyShow All Types

Institutional Ownership Analysis

2.4Detailed Holdings117Most recent institutional positions with changes and valuations

ETF and Mutual Fund Holdings

3.3Fund Holdings Details25Most recent ETF and mutual fund holdings with share counts and weights