Ulta Beauty, Inc.· ULTA

🇺🇸 US · LargeSP500NASDAQ

Consumer Cyclical Specialty Retail Website

Price: $549.23
Day: -2.64%
Mkt Cap: $23.61B
52W Range: $443.60 – $714.97
Volume: 629.8K
Beta: 0.85

5D Framework

Company Overview

Snapshot of fundamentals, performance, and 5D scores.

5D scores: Quality 3.4, Peers 3.4, Valuation 3.0, Analysts 3.4, Holdings 3.1 (out of 5)
Market: $549.23 a share, market cap $23.61B, +5.7% over 12 months
Company: Consumer Cyclical · Specialty Retail, 65,000 employees, NASDAQ

Blog

Company Profile

Business fundamentals and company information

Business Description

Ulta Beauty, Inc. functions as a prominent beauty product retailer throughout the United States. Its physical locations feature a broad assortment of goods, including cosmetics, perfumes, skincare, haircare items, bath and body essentials, and professional salon styling instruments. Additionally, they provide a comprehensive suite of salon services, encompassing hair, skin, makeup, brow, and nail treatments. The company further offers its proprietary label products, such as the Ulta Beauty Collection for cosmetics, skincare, and bath items, alongside other Ulta Beauty branded merchandise and gift options. As of March 10, 2022, Ulta Beauty operated 1,308 retail stores across all 50 U.S. states. Its products are also available for purchase via its website, ulta.com, and through its mobile applications. Incorporated in 1990, the enterprise was initially known as Ulta Salon, Cosmetics & Fragrance, Inc., before officially changing its name to Ulta Beauty, Inc. in January 2017. Its corporate base is located in Bolingbrook, Illinois.

Key Details

CEO

Kecia L. Steelman

Employees

65,000

Headquarters

Bolingbrook, IL, US

IPO Date

Oct 2007

Exchange

NASDAQ Global Select

Phone

630 410 4800

Consumer Cyclical · Specialty Retail

SEC filings

10-KMar 26, 2026 10-QAug 27, 2026 8-KAug 27, 2026

Price Performance

Recent price action and historical returns

Price Performance

$549.23

Historical Returns

Price performance over time

1 Day

-2.64%

5 Day

+2.26%

1 Month

-2.82%

3 Months

+14.93%

6 Months

-15.14%

YTD

-9.22%

1 Year

+5.66%

3 Years

+32.76%

5 Years

+45.96%

10 Years

+126.59%

Revenue Analysis

How the business makes money, by product and geography

2025 revenue · 1 products

Revenue to Profit Flow · 2025

How revenue flows through the P&L: Products → Total Revenue → COGS → Gross Profit → operating costs (R&D, SG&A) → Operating Income → Tax / Interest → Net Income.

Learn how to read flow diagrams

5D Framework

Five lenses on the stock. Click any card to dive deeper.

Quality

Business fundamentals

3.4/5

Adequate

View Details

Peers

Competitive position

3.4/5

Adequate

View Details

Valuation

Model-based valuation (vs. price)

3.0/5

In line with estimate

View Details

Analysts

Wall Street sentiment

3.4/5

Neutral

View Details

Holdings

Smart money flows

3.1/5

Neutral

View Details

How to read these dimensions

The five dimensions are independent lenses on a company, not a single combined score. Read them together rather than in isolation: where one dimension scores differently from the others is often the most useful place to focus your own research. Each score is built from rules and weights you can adjust, so treat them as a transparent starting point for your analysis, not a recommendation to buy or sell.